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Monday, November 14, 2011

The Leader’s Guide To Radical Management By Stephen Denning

In his article the “Death and Reinvention of Management Part I”, Denning presents the case for the reinvention of management based upon 5 fundamental shifts in management practice.
Over time the coordination of customers, workers and complex goods into the ultimate success model need more tilling and cultivation than it does policing and task minding. The trend of successful managers today is to be more like a competent gardener than the robust police officer watching a crew of child-like robots.

To unleash creativity, innovation and efficiency tailored to the situation, today’s management requires 5 fundamental shifts:


1. From “you take what we make” to “we seek to understand your problems to help solve them” in dealing with customers.

2. Managers shift from “controllers to enablers” to free the talents of employees to break down barriers to team success and customer goal attainment.

3. A shift from bureaucratic steps of control and process to one that allows knowledge work to meet customer focus head-on.

4. Moving towards multiple values that help maximize efficiency and innovation to greater growth over the long term.

5. Adoption of communication style that shifts from a top-down command to more of a conversation. These are largely based upon “adult- to- adult conversations” geared towards solving problems and generating new insights.


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