Wellness Programs - Employee Engagement

“In addition to marketing specific activities, marketing program incentives may help increase employee engagement.  Make your incentives worthy enough to shine in the midst of daily routines, and then figure out a creative way to promote them. Once employees are excited about the end reward, word will spread and marketing efforts will effortlessly increase. Employers are more likely to reward program participation and completion rather than achievement of specific goals, according to the 2009 SHRM’s Trend Book. 
  
Workers from I.B.M. Corp suggest cash incentives are key in today’s world. In 2004 the company offered a $300 incentive for employees that tracked healthy behaviors, including smoking cessation. Currently the smoking rate at I.B.M. is about half the national average, according to New York Times Well Blog.   “

(Reference: http://greatworkplace.wordpress.com/2009/06/23/implementing-a-wellness-program-and-tracking-progress/)